5 Ways to Increase Association Member Engagement in 2017

Posted by Gracie Arnold on January 27, 2017

Last year, only 24% of associations reported an increase to their renewal rates. 44% of associations reported no change to renewal rates since last year. The top reason members don't renew their membership is a lack of engagement. Associations who improve their member engagement are more likely to have higher renewal rates . Higher renewal rates helps in optimizing each members' lifetime value.
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Topics: member engagement, Association

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